constance_chlore
Active Member
Purple City released the first wave of its lineup.
Since Stampede just started and Kdays is 10 days away - K-days needs to do a lot more to even be in the ball park of being a major event. And yes, Edmonton has 4-5 major festivals in the summer including K-days, Fringe, Heritage days, Taste of Edmonton, Folk Fest and Cariwest which all combined is about 2 million attendees. K-days being the top making up 36% of that total. Heres what I think K-days needs to do to elevate itself:
- Brand Identity (bring back Klondike)
- Budget for at least 1 major headliner
- Larger Corporate partnerships with more Alberta Based brands (PCL, ATB, Booster Juice etc)
- City wide buy in (pancake breakfasts, after hours parties, flash mobs)
- Partner with nightlife scene (festival wristband that gets you into afterparties and bars and clubs around Edmonton - Bar crawls/beer tents and VIP Lounges)
- Rodeo alternatives (partner with CEBL to have an Edmonton Stingers exhibition game or tournament, Edmonton Riverhawks in season game partnerships)
They are doing a lot of things well like the Eat Play Laugh package, bringing in different acts from other cultures like Jazzy B, and sticking to a visual identity/colour scheme these past few years. I know K-days is currently going under a re-imagne plan which can take time but hopefully some of these ideas are implemented soon enough. Especially collaboration with bars, clubs and other establishments in Edmonton I think that is key.
I would love this idea, but the Expo Center is a key facility for K-Days, and they just renovated it so it’s not going anywhere. Even if you moved it, that building is MASSIVE so there’s no space near downtown to move it closer. Heck, the outdoor exhibition area takes up a lot of contiguous space that you’d struggle to find downtown.- Relocate the exhibition fairgrounds from Northlands (which is about to be redeveloped anyway) to somewhere closer to downtown, such as the Convention Centre parking lot and Louise McKinney Park
Was there 2 weeks back. Lots on socials about it. Never been a big festivals. But a nice little activation of Churchill that pairs with other events I find.
I would love this idea, but the Expo Center is a key facility for K-Days, and they just renovated it so it’s not going anywhere. Even if you moved it, that building is MASSIVE so there’s no space near downtown to move it closer. Heck, the outdoor exhibition area takes up a lot of contiguous space that you’d struggle to find downtown.