[Parkdalian]

I only came here to complain about the marketing video. This thing is PAINFUL:

Freed – Hotel & Residences

www.livefreed.com

 

[Skyhighzz]

They don’t need all the cute lighting if the building wasn’t all …GREY!?
Maybe change up the permanent colour hue of glass used for podium & top of structure??
Would give this building more pop. Day & Night.
Otherwise, nice looking edifice.

 

[UtakataNoAnnex]

We need another Freed about as much as another hole in the head.

...which is a weird claim to make. Because with this proposal, it appears we can't get enough of Freed here. /shrug

 

[Koops65]

 

[AlbertC]

Freed to Brand Hotel and Condo Project in Entertainment District | UrbanToronto

Freed Developments is branding its proposed hotel and condo project at Adelaide and Duncan streets in Toronto's Entertainment District as the Freed Hotel & Residences. Located at 240 Adelaide Street West, this $800M skyscraper will mark the first foray of Freed Developments into Toronto's luxury...

urbantoronto.ca

 

[Johnny Au]

And this is the artist!

View attachment 540132View attachment 540131

It could have been interesting if there were a Mexican restaurant themed to Day of the Dead or a Doraemon-themed restaurant on the ground floor as well.

 

[AliAshgar]

Has this been approved?

 

[UtakataNoAnnex]

It could have been interesting if there were a Mexican restaurant themed to Day of the Dead or a Doraemon-themed restaurant on the ground floor as well.

Also: I was wondering about that:..so to break it down: Takashi Murakami, the artist in question...

Takashi Murakami - Wikipedia

en.wikipedia.org

Doraemon, the subject of said artist piece there, but not the original artist on that...

Doraemon - Wikipedia

en.wikipedia.org

 

[interchange42]

Has this been approved?

Yes, it has zoning approval.

42

 

[C-mac]

So am I only the only one that likes this proposal? lol

 

[yyzer]

You're not the only one.

 

[The Preservationist]

In my opinion a good location to put a sizeable tower. Firstly, the location falls into the vast area of metro where the current structures, if demolished, would be of no great loss to the neighbourhood, at least from an architectural perspective. Secondly, I'm in favour of spreading newly constructed tall buildings out from the core in the coming decades, much like Chicago. Bring this on ...

 

[paupah]

I only came here to complain about the marketing video. This thing is PAINFUL:

Freed – Hotel & Residences

www.livefreed.com

The marketing video is super cringy.
As for the building, I like it quite a lot!
Unfortunately I feel like it'll be overshadowed by the surrounding neighbourhood to really shine and be noticed from afar. Street level should be really impactful though.

 

[canucks83]

So am I only the only one that likes this proposal? lol

I really like it but I usually loves buildings other hate.

The marketing video is super cringy.
As for the building, I like it quite a lot!
Unfortunately I feel like it'll be overshadowed by the surrounding neighbourhood to really shine and be noticed from afar. Street level should be really impactful though.

Maybe I have weird taste but LOVES both the building and the video. Toronto looks incredible!

 

[maestro]

I don't like the base. The mullions producing the subtle zig zag pattern could be quite nice. It's a glass pointy top. The tower surrounded by boxes is the only thing worth mentioning about the crown

I'll guess Raffles followed by Sofitel. Fairmont would be disappointing. The firm Freed hired is owned by Accor.