This right here exemplifies the neglect that led to The Bay's fate.
This store looks like it hasn't been renovated since the 90s while stores like Zara, H&M and Uniqlo are modern, clean and inviting. Yet, The Bay's prices are higher; you're paying for the privilege of shopping in a dark and dingy store. Who would shop here? Those who did the last time these stores were busy are either dead or in a retirement home.
If The Bay does get sold, they really need to pay attention to customer experience and environment. Too many of The Bay's stores look like this. Either convert them to low cost Zellers where price drives foot traffic or let go of the store. It's just dragging the brand reputation of Hudson's Bay in the stores that have been more or less kept up like Queen Street and Yorkdale.