Northern Light
Superstar
Yes, pretty much across the board. I'd have to check, but my gut says, the bread is baked by third party bakeries or a commissary and delivered once daily. Unlikely to be par-baked as most Europeans would have none of that, even European discounters in penny-pinching Germany have far better breads/baked goods than is typical here, even in many of our better supermarkets.
On this, yes...............but..... there are interesting exceptions. Every retailer has things they price oddly relative to market, either higher or lower than is typical.
In Shoppers, you'll likely pay extra for shelf-stable produce like onions, lemons and apples. things that need to move.....are often priced more aggressively.
I have noted they consistently price their Prime Chicken at the same price as No Frills.
They also offer their pre-packaged deli meats (Ziggys) at ~$4, which is more than the $3.50 at No frills but considerably less than the $6 or more at most full-priced grocers.
The also have favourite sale items that are on sale roughly 1/3 of the time.
Best consistent deals:
PC Decadent Chocolate Chunk cookies at $3.99 or less per bag, often as little as $2.99
Also No Name Paper Towels 6pk is often $4.99 vs No Frills typically at $5.99
Now...... high end chocolate bars or chicken stock at you'll pay through the nose.
