I'm trying to think if they could be trying to increase visibility of the project and do a temporary experience centre until the new year? 33rd and 34th aren't a holiday shopping destination but maybe even a small increase in knowledge of the project will help.

As for a place off site that could host an experience centre, their options are pretty limited in the area. Directly across 33rd there is the now vacant circle k but that's all I can think of for vacancies in the area.
 

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