The Bader Group Inc., authorized by the property owner, Gemstone Property Ltd., has applied for a Sign By-law Area-Specific Amendment for the property located at 2 College Street. The Proposed Amendment, if approved, would not only permit an expressly prohibited sign type, but it would also institute regulations that significantly diverge from the current standards governing permissible third party signs in the area.
Specifically, the Proposed Amendment would allow for and regulate:
• A third party electronic roof sign (the “Proposed Sign”), which is a sign type expressly prohibited, except if within the Dundas Square Special Sign District.
• A sign that would be 18 times larger and nearly 10 times taller than the existing regulations generally permit.
• Positioning a third party sign less than 100 metres of an existing third party sign and less than 30 metres of a controlled intersection, contrary to the minimum
separation requirements.
• A third party electronic roof sign with two sign faces facing the same direction, rather than the generally permitted “back-to-back” configuration.
• A third party sign to be erected on a listed heritage building, which would not be permitted under the existing regulations.